The Orchard Fox is designed as a playful reinterpretation of the traditional cider brand. Inspired by the brand name, the identity combines natural textures, warm harvest colors and an illustrated fox character to create a sense of curiosity. The palette reflects apples, foliage and the warm tones of freshly pressed cider, while the bold typography introduces a sense of heritage and premium craft. The fox acts as the central storytelling element, giving the brand a memorable personality that feels mischievous, relaxed and approachable. Overall, the identity balances traditional orchard craftsmanship with a contemporary, playful attitude — creating a cider brand that feels both familiar and distinctive.