Client: kip&glow
Sector: Wellness & Beauty
Services: Packaging & Print Collateral Design
Branding: Axel Burla
Photography: Tetiana Kolosko
kip&glow is a beauty-meets-wellness brand offering sleep tape solutions for women who experience disrupted sleep. The brand’s mission is to help users improve sleep quality through gentle, breathable taping, as part of a self-care routine.
For this project, I was responsible for designing the packaging and printed materials that support and elevate the brand’s product experience. The design approach focused on minimal layouts, tactile unboxing elements and a soft-yet-functional aesthetic aligned with the brand’s feminine and wellness-forward tone. The pouch packaging for the Sleep Tape and Nose Strips pairs a soft-touch finish with a clean aesthetic that feels modern. Complementing this, the travel-friendly storage tin is designed to feel just as stylish on a bedside table as it is practical on the go. Every element was crafted with care, turning nightly habits into moments of ritual.
“Gamze was a dream to work with on the packaging design for kip&glow. She instinctively understood the brand’s aesthetic and values, and brought them to life with beautiful, thoughtful design. I couldn’t be happier with the final result – it feels elevated, distinctive, and totally on-brand. I’d work with her again in a heartbeat.”
Louise Hudson
Founder, kip&glow
