Lumyra Candles

Brand identity and packaging

Lumyra is a luxury fragrance, self care and home decor brand focused on bringing artisanal products in an affordable price range. The brand launches natural candles created to achieve a specific purpose such as relaxation, sleep or focus as their first product line. 

 

The quality appearance of the brand is enhanced by a welcoming color palette that combines warmer tones and complementary leafy greens. The natural colors contribute to create a calm and mindful aesthetic and serve as a visual representation of the brand ethos.

 

The brand aims to bring art, sophistication and inspiration back into everyday moments and spaces. The packaging mirrors the excellence of the artisanal products and combines tradition with a contemporary style.

 

The typographic logo evokes senses of premium quality and timeless aesthetics. The logo mark, a fusion of a flower, luminosity and flames, represents botanical ingredients and the illumination of the candles.